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How Geo-Tracking is Redefining Cargo Transportation

Transportation Use case

The Weakest Link in Logistics: On-the-Road Trucks

One of the weakest links in logistics chains occurs when trucks are on the road. It can be challenging to maintain full control over these vehicles due to their apparent invisibility. However, geo-tracking of trucks offers significant visibility into their whereabouts. This technology goes beyond mere location identification, delivering benefits that include improved efficiency and increased profits.

Better Scheduling

With real-time data on a truck’s exact location, speed, and traffic conditions, owners can schedule deliveries more effectively. This allows the next cargo to be prepared with live updates on the vehicle’s location and estimated arrival time. As a result, idling time and associated costs are minimized. It also becomes easier to identify which trucks are near pick-up points, reducing the incidence of unloaded travel.

Lower Fuel Costs

Real-time tracking ensures efficient routing, allowing fleets to avoid congested routes and minimize unnecessary mileage. Monitoring optimum driving speeds and reducing idling time lead to significant savings on fuel costs.

Fewer Maintenance Costs

Geo-tracking reports provide valuable data on vehicle performance, driving behavior, mileage, and active hours. This information facilitates timely maintenance, enhancing on-road reliability and reducing the likelihood of unexpected breakdowns.

Improved Driving Performance and Safety

Drivers are often unsupervised while on the road, but geo-tracking enables monitoring of their performance. Knowing they are being observed encourages drivers to adopt safer driving habits. Truck owners can track real-time speeds and receive alerts for instances of overspeeding, harsh braking, and excessive idling.

Better Customer Satisfaction

By keeping customers informed about the exact location of their goods and providing accurate estimated arrival times, logistics companies can enhance customer satisfaction. This transparency allows customers to plan better, resulting in a more positive experience.